ABOUT
My focus is on aligning content with our global marketing campaigns, product launches, and e-commerce promotions to build a dynamic online community. From concept to execution, I craft stories that embody our "Go Next Level" mentality, spotlighting the extraordinary athletes we support and the gear that empowers them.
Upon joining G-Form, I spearheaded a social media rebrand, shifting our digital presence toward dynamic visuals and premium content to strengthen brand engagement and audience connection.
This transformation has involved close collaboration with our Graphic Design, Sales, E-Commerce, and Paid Social teams to refine our visual identity and brand storytelling. I’ve secured verification on our Meta channels, executed campaign launches, and curated compelling imagery and video assets. By managing a strategic content calendar, I ensure consistency and maximize the impact of our promotions across platforms.